Interim Performance Marketing Lead
Interim Search has been commissioned to find a Performance Marketing Lead who will be part of our customer's Nordic D2C Marketing Team. As Performance Marketing Lead, you will play a key role in developing traffic acquisition to the website. You will work closely with the Nordic eStore Team and the Category Marketing Teams.
Main tasks and responsibilities:
- Work with the Nordic eStore Team, local media agency, Category Marketing Teams, and European Office to maximize commercial results with the given media budget.
- Develop best-in-class media strategy for the Nordic markets in collaboration with the above-mentioned stakeholders.
- Responsible for eCommerce media budget and PO management.
- PIC for the entire media process, from briefing to implementation and KPI analysis.
- Implement and review cross-channel media to maximize sales results of campaigns and new product launches.
- Responsible for eCommerce traffic and revenue targets by driving media efficiency.
- Analyze campaign performance and report learnings to optimize future strategies.
To be eligible for the role:
- At least 3-5 years of experience working with eCommerce traffic acquisition and digital marketing.
- Strong analytical skills and knowledge in both Adobe Analytics and Google Analytics to secure data-driven decision making.
- A senior and independent person with deep knowledge across all performance marketing channels such as Google Marketing Platform, Meta, TikTok, Snapchat, Affiliate Marketing platforms, and Product Feed Management solutions.
- Very strong project management skills and confident in working with many stakeholders on multiple projects at the same time.
- Experience in handling media budgets for more than one country is meritorious.
- Excellent communication skills and the ability to build new relationships.
- Fluent in writing and speaking English.
About the process:
The assignment starts as soon as possible and is expected to last for 12 months. Are you available and have the right profile? Apply today!
