Lars Hygrell is Director at Interim Search AB in Stockholm. For the past 15 years, he has worked for Electrolux in various senior management roles, including SVP Brand & Marketing EMEA and, most recently, Group CMO. Prior to that, Lars spent eleven years in various commercial management roles at Saab/General Motors, as Global Marketing Director and later Business Manager, based in Canada, Switzerland, and Germany. Lars also has a background in management consulting from PIMS Ltd and PWC, and is an active board member of the Nimbus Group. Lars holds a Master of Science in Industrial Economics from Chalmers University of Technology in Gothenburg.